You Are What You Think You Are

October 31, 2014
I am a trainer. I take pride in developing employees and providing them with the tools to reach their highest potential. I find success when my participants are successful. With that said, one of the most frustrating aspects of being a trainer is when you interact with an “Imjusta” employee; as in Imjusta teller, Imjusta loan processor, Imjusta mail clerk. Sometimes you meet their cousin, the “Imnota” employee, as in Imnota sales person.

Henry Ford said “whether you think you can or think you can’t – you’re right.” Many people are fearful of the unknown and of learning something new. We know what we like, and know what we do well. Changing our routine, responsibilities, or expectations at work is downright scary.  I believe in big-box thinking. I tend to think the person holding us back the most from succeeding is ourselves. By labeling ourselves as what we are, and what we’re not, we put limits on what we can ultimately be.  
Thirteen years ago, Steve Jobs introduced the iPod with a simple benefit statement:
“1,000 songs in your pocket.”
With that launch, he revolutionized the way we listen to music and buy songs. How archaic does it sound now to waste money on an entire album when all you want to hear is three good songs?  Not only did the iPod forever change the music industry, it also changed Apple, the company which created it. Apple was once a computer company, selling desktops and software. Today, less than 20% of their total revenue comes from selling computers and software. 

Think about where we would be today if Steve Jobs referred to his company as Imjusta computer company or Imnota music company. It would be an awful lot tougher walking around with 1,000 songs in your pocket if they were all cassette tapes.
Making changes is difficult; you need to learn something new and change your behavior. There is that period of adjustment and inconvenience – sometimes we wonder if it ever going to end. Anyone who has ever renovated their kitchen or bathroom knows how much of a hassle it is initially; but we understand how great it will be when the dust finally settles.

Learning How to Change From the Apple

September 7, 2014

This week, Apple is expected to display a brand new iPhone. Industry experts predict the phone will be in high demand, possibly selling over 6 million phones within the first three days. Leading up to the launch, iPhone sales have accounted for over half of Apple’s revenue for the first six months of 2014. Combined with iPads, iPods, iTunes downloads, and accessories, 87% of Apple’s revenue was attributed to a product that wasn’t a Mac. It wasn’t always this way.


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The Sales Coach

July 11, 2014

Does your job involve sales?

In my 25 year career I’ve worked for a number of financial institutions, ranging from a small community credit union to one of the nation’s largest commercial banks, and I’ve held positions that have encompassed all aspects of the sales process, from selling directly to customers to managing, recruiting, and training others to sell.

If there’s anything I’ve learned it’s that selling is an integral part of everyone’s job. I’ve encountered many people ...

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TV an Example of How Poor Leadership Ruins Businesses

February 22, 2014

I recently caught up on the first season of The Profit, a reality-based TV show where billionaire entrepreneur Marcus Lemonis offers to invest in struggling small businesses to help them turn a profit. The show offers high drama among lessons in business. There is a common theme in the first season which mirrors what I often see in business– poor leadership leads to poor performance. Marcus talks about his three Ps (people, process, and products). When things go sour in the show, it always ...

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© 2015 Mike Patterson Partner in Learning, LLC